Known for their smart baby products like the mamaRoo multi-motion baby swing and the rockaRoo baby rocker, 4moms’ annual Black Friday promotion will be your chance to save on some of their best sellers. Here’s what to expect at this year’s sale, including potential discounts, start and end dates, and tips to make the most of the event.
When Does the Sale Start and End?
The 4moms Black Friday Sale 2025 is expected to begin at 4moms.com on Saturday, November 22, 2025, and run through Cyber Monday, December 1, 2025, ending at 11:59 PM ET. As with past sales, discounts will likely be valid for the duration of the event or while supplies last. Popular items, such as the mamaRoo and rockaRoo, often sell out quickly, so it’s a good idea to shop early if you have specific products in mind.
What Was Last Year’s Offer?
During the 2024 event, 4moms offered 25% off select items using the promo code 4BFCM24. The sale included some of the brand’s most popular products, such as:
- rockaRoo Baby Rocker
- mamaRoo Multi-Motion Baby Swing
- Newborn Insert (compatible with mamaRoo and rockaRoo)
- Extra Seat Fabrics (for both mamaRoo and rockaRoo)
- Spare Parts
All other coupons and offers were typically disabled during the sale, which is likely to be the case again this year. It’s expected that similar discounts will apply for 2025, though the specific promo code and list of eligible products will be confirmed closer to the sale.
What Products to Watch For
4moms is known for its innovative approach to baby gear, combining technology and thoughtful design to make parenting a little easier. Here’s a breakdown of the products likely to be included in the sale and why they might be worth considering:
1. mamaRoo Multi-Motion Baby Swing
The mamaRoo is one of 4moms’ flagship products, designed to mimic natural soothing motions like bouncing and swaying. It’s a versatile option for parents looking to keep their babies calm and entertained. If last year’s sale is any indication, the mamaRoo will likely be included in the 25% discount this year.
2. rockaRoo Baby Rocker
The rockaRoo offers a smaller footprint and a front-to-back gliding motion, making it a popular choice for those with limited space. Like the mamaRoo, it was part of last year’s sale and is expected to be included again in 2025.
3. Newborn Inserts
Designed to provide added support and comfort for newborns, these inserts are compatible with both the mamaRoo and rockaRoo. If you’re planning to purchase one of these swings, adding a discounted newborn insert during the sale can enhance its usability from day one.
4. Extra Seat Fabrics
If you already own a mamaRoo or rockaRoo, the Black Friday sale is a great time to pick up extra seat fabrics. Whether you want a fresh look, a spare for laundry days, or a backup for messier moments, these fabrics were included in last year’s sale and are likely to be discounted again this year.
5. Spare Parts
For parents who want to keep their gear in top condition, spare parts are a practical addition. Like the seat fabrics, these items were discounted in last year’s sale and are expected to return to the lineup in 2025.
How to Prepare for the Sale
To make the most of the 4moms Black Friday Sale, a little preparation goes a long way. Here are some tips to ensure you’re ready to shop when the discounts go live:
1. Sign Up for Notifications
Stay informed by signing up for emails or newsletters from 4moms. They often announce sales and share promo codes with subscribers, so this is a simple way to ensure you don’t miss out.
2. Plan Your Purchase
Decide in advance which items you want to buy. Whether it’s a mamaRoo swing, spare parts, or an extra seat fabric, having a clear plan will save time and help you act quickly once the sale begins.
3. Shop Early
Since the sale is expected to run while supplies last, popular items may sell out before Cyber Monday. Shopping early in the sale period gives you the best chance of securing the products you want.
4. Double-Check the Promo Code
Last year’s promo code was 4BFCM24, but this year’s code is likely to be different. Keep an eye on the 4moms website or their official communications to get the correct code for 2025.
5. Read the Terms and Conditions
Pay attention to the sale’s terms and conditions. This includes any limits on the number of items you can purchase, exclusions, and details about shipping. For example, last year’s sale excluded other coupons and offers, so you’ll want to factor that into your shopping plan.
Shipping and Availability
During last year’s Black Friday sale, 4moms offered shipping within the United States. It’s likely that similar terms will apply this year, though shipping fees or minimum order requirements may vary. If you’re shopping from outside the U.S., check whether international shipping is available and what costs might be involved.
Discount Levels and Savings
The 25% discount from last year was applied to select items, making it one of the more substantial sales for 4moms products. Here’s an example of what the savings could look like:
- A mamaRoo priced at $249.99 would drop to $187.49 with the 25% discount.
- A rockaRoo priced at $159.99 would be reduced to $119.99.
- A $40 Newborn Insert would cost $30 during the sale.
While these savings might not be as steep as discounts from larger retailers during Black Friday, they represent one of the few opportunities to purchase 4moms products directly at reduced prices.
Other Things to Consider
Limited Stock
Since the sale runs “while supplies last,” there’s no guarantee that every product will remain available throughout the entire event. Items like the mamaRoo and rockaRoo are especially popular and may sell out quickly.
Storewide Offer Restrictions
As with past sales, other coupons or promotional offers are likely to be disabled during the Black Friday event. This means you’ll only be able to use the designated promo code for your purchase.
Returns and Exchanges
Check 4moms’ return and exchange policy before making a purchase. While discounted items are typically eligible for returns, there may be specific terms for sale items.
Last Year’s Black Friday Ad
Ad History
What was featured at 4Moms’ Black Friday sale last year? What about the 2 or 3 years ago? Here’s an archive of some of their previous Black Friday ads:
- 2024: Page 1, 2 and 3.
- 2023: Page 1.
- 2022: Page 1, 2 and 3.
- 2021: Page 1 and 2.
- 2020: Page 1.
- 2019: Page 1.
- 2018: Page 1 and 2.
Comments
What are you planning on buying for your precious one at 4moms’s Black Friday sale this year? We’d love to know — Leave your comments below.
Mamaroo