H&M's Black Friday 2024 Sale & Ad

Updated on Monday, November 4, 2024: We still have a little bit of time left to go until H&M’s Black Friday 2024 sale arrives, however you can scroll down the page to see their 2023 ad and offer details to get a general idea of what they typically offer during the annual event. Of course all of you joined to our newsletter will be the first to know once we know more. See you again soon!

Table of Contents

Last Year’s Black Friday Ad

Updated on Tuesday, November 21, 2023: It’s officially here… H&M’s Black Friday sale kicks off today!

Starting now, shop your favorite H&M store or site to get up to 60% off select sale merchandise. That means you can expect to see bargains for as low as $3 bucks hundreds of items. Free shipping on orders of $25+ is included as well. See their site for official details and offer terms/conditions. Everything is available while supplies last. Happy bargain hunting!

H&M’s Black Friday 2024 Sale Dates

For the last 10 years that we’ve been tracking H&M’s Black Friday sales, their start and end dates have remained pretty much consistent this entire time; you can expect the event to begin a couple of days before Thanksgiving and end on Black Friday itself. However, the deals don’t end there as new specials have always arrived immediately after, running into Cyber Monday. If a similar sales schedule returns this year then this is what we’re expecting their timeline to look like:

Expected BF start date: Tuesday, November 26, 2024 (that’s two days before Thanksgiving).
Expected BF end date: Friday, November 29, 2024 or until in-stock inventory is sold out (that’s on Black Friday itself).
Expected Saturday sale: Saturday, November 30, 2024. Likely 25% off your entire purchase with free shipping if shopping online.
Expected Cyber Monday sale start/ends dates: Sunday and Monday, December 1-2, 2024. Also likely to be 30% off storewide and site-wide (it’s usually the exact same offer as on Black Friday).