Known for offering premium outdoor gear and apparel, Backcountry’s Black Friday Sale is always a great opportunity to stock up on winter essentials, hiking gear, and apparel for your next big adventure. Here’s a look at what you can expect this year: the likely sale dates, the deals, and how to make the most of the event.
When Does the Sale Start & End?
Backcountry’s Black Friday Sale is expected to begin on Saturday, November 22, 2025, which is a few days ahead of Thanksgiving. The event is expected to run through Cyber Monday, December 1, 2025, giving you about 10 days to browse and buy. Keep in mind that Backcountry operates on a while-supplies-last basis, so if there’s something you’ve been eyeing, it’s best to act quickly before stock runs out.
The Expected Deals: Up to 70% Off
Backcountry’s Black Friday Sale is one of their biggest events of the year, typically offering savings of up to 70% off on select items. The deals usually span across a wide variety of products, from jackets to backpacks, and everything in between. Whether you’re a hiker, skier, camper, or just love quality outdoor gear, this sale is an opportunity to save big.
However, while some items will hit that steep 70% off mark, it’s worth noting that premium brands like Patagonia, Pendleton, and Carhartt usually see smaller discounts compared to secondary brands. Still, these brands are rarely discounted year-round, so any markdowns can still be significant. The key here is to shop early – premium brands are often the first to sell out, especially in popular sizes and colors.
Here’s a breakdown of the types of items and categories you can expect to find on sale:
- Winter Jackets and Outerwear
- Expect significant discounts on insulated jackets, down parkas, rain shells, and fleece-lined layers. Brands like Patagonia, The North Face, and Arc’teryx are usually featured in the sale lineup.
- Camping and Hiking Gear
- Backpacks, tents, sleeping bags, and accessories like camp stoves and hydration packs are frequently discounted.
- Footwear
- Hiking boots, trail running shoes, and winter boots will likely see markdowns. Premium footwear brands like Salomon, Merrell, and Danner are popular picks during Black Friday.
- Clothing and Accessories
- Thermal base layers, flannels, gloves, hats, and socks are often part of the sale. These items are great for layering as the weather cools down.
- Ski and Snowboard Gear
- For those prepping for winter sports, keep an eye out for discounted ski jackets, snow pants, goggles, and snowboards. Brands like Burton and Smith Optics are worth checking for deals.
Extra Perks for Expedition Perks Members
If you’re an Expedition Perks Member, Backcountry tends to throw in a little something extra during their Black Friday Sale. Last year, members received an exclusive 20% off coupon for one full-priced item from premium brands like Patagonia, Pendleton, or Carhartt. This is a significant perk, especially since many top-tier items are excluded from deeper markdowns.
Remember, Expedition Perks is completely free to join. All you need to do is sign up for an account on Backcountry’s website, and you’ll be eligible for member-exclusive deals. Once signed in, you can take advantage of this coupon, which usually requires no additional steps at checkout. On top of that, members also earn points on every purchase, which can later be redeemed for discounts on future orders.
Last Year’s Black Friday Ad
Backcountry’s Black Friday Ad Archive
How did last year’s Black Friday sale at Backcountry look like? How about two or three years ago? You can check out Backcountry’s previous years Black Friday ads by following the links below.
- 2024: Page 1, 2, 3, 4, 5 and 6.
- 2023: Page 1, 2 and 3.
- 2022: Page 1, 2, 3 and 4.
- 2021: Page 1, 2, 3, 4, 5 and 6.
- 2020: Page 1, 2 and 3.
- 2019: Page 1.
- 2018: Page 1, 2 and 3.
- 2017: Page 1, 2, 3, 4, 5, 6, 7, 8, 9 and 10.
- 2016: Page 1, 2, 3, 4 and 5.
- 2015: Page 1.
- 2014: Page 1 and 2.
Questions & Comments
What outdoor gear are you planning on picking up on sale this Thanksgiving weekend at Backcountry? Let us know in the comments below.
