Updated on Monday, December 9, 2024: Victoria’s Secret’s After Christmas Sale, known as their Semi-Annual Sale, is quickly coming upr. Whether you’re looking to refresh your lingerie drawer, stock up on comfortable loungewear, or snag discounted beauty products, this sale delivers big savings across nearly every category. Here’s what you can expect this year, including the dates, discounts, and shopping tips to make the most of the event.
Sale Dates and Duration
Victoria’s Secret’s Semi-Annual Sale for 2024 is likely to kick off online on December 26, 2024, followed by in-store shopping starting on December 28, 2024. The sale is expected to last well into mid-January 2025, giving you a few weeks to take advantage of the deals.
It’s worth noting that while the sale extends over several weeks, the most popular items, sizes, and colors tend to sell out quickly. If there’s something specific you’ve been eyeing, it’s best to shop early, especially online where the sale begins two days earlier than in-store.
Discounts and Deals
Victoria’s Secret’s Semi-Annual Sale is known for offering some of the deepest discounts of the year, with savings of up to 60% off. The sale includes a wide range of products across categories like:
- Bras and Panties
- Lingerie and Sleepwear
- Sport and Loungewear
- Swimwear
- Beauty and Fragrances
- Accessories
With over 3,500 items typically included in the sale, there’s something for nearly everyone. Whether you’re searching for everyday essentials, a luxurious treat, or a gift for someone else, this event offers an excellent mix of practicality and indulgence.
What to Buy
Here’s a breakdown of the deals you might expect to see this year:
1. Bras
Victoria’s Secret is well-known for its bras, and during the sale, you’ll find significant discounts on a wide range of styles. From classic T-shirt bras to push-up, balconette, and wireless options, this is the perfect time to stock up. Many bras will likely be priced at 40-60% off, so you can refresh your collection without overspending.
2. Panties
Similarly, the sale includes deals on panties, often with bundle pricing for additional savings. Whether you’re a fan of lace, cotton, or seamless styles, you’ll find options to suit your preferences.
3. Lingerie and Sleepwear
For those looking to indulge, the Semi-Annual Sale is an excellent chance to pick up luxurious lingerie and sleepwear at discounted prices. Expect to see markdowns on silky robes, chemises, and pajama sets. These items make great gifts for yourself or someone special.
4. Sport and Loungewear
Victoria’s Secret’s sport and loungewear collections combine comfort and style, and they’re often included in the sale. Look for discounted leggings, joggers, sports bras, and hoodies—perfect for both working out and lounging at home.
5. Swimwear
Although swimwear is a seasonal category, Victoria’s Secret often includes bikinis, one-pieces, and cover-ups in their Semi-Annual Sale. If you’re planning a winter getaway or just prepping for next summer, this is a great time to shop for swimwear at reduced prices.
6. Beauty and Fragrances
The beauty section is another highlight of the sale. Expect to see markdowns on Victoria’s Secret perfumes, body lotions, and gift sets. Popular fragrances like Bombshell and Tease may be included, along with seasonal scents and limited-edition collections.
7. Accessories
Don’t forget to browse the accessories section for deals on items like tote bags, wallets, and cosmetic cases. These make great add-ons to your order or practical everyday items.
Shopping Tips
Here are some tips to help you navigate the sale and get the most value out of your purchases:
1. Shop Early
As with any major sale, the best deals and most popular items tend to sell out quickly. Shopping online as soon as the sale goes live on December 26 will give you the best selection, especially if you’re looking for specific sizes or styles.
2. Check the Return Policy
During the Semi-Annual Sale, some items may be marked as final sale, meaning they cannot be returned or exchanged. Be sure to review the return policy for each item before checking out.
3. Use Filters Online
With thousands of items on sale, sorting through everything can be overwhelming. Use filters on the Victoria’s Secret website to narrow down your search by size, color, price range, or category. This will save you time and make your shopping experience more efficient.
4. Consider Buying in Bundles
Victoria’s Secret often runs promotions during the sale, such as discounts on multi-packs of panties or bundles of beauty products. These offers can provide additional savings, so keep an eye out for them while browsing.
5. Don’t Forget Beauty and Accessories
While the main focus of the Semi-Annual Sale is typically on bras, panties, and lingerie, the beauty and accessories sections often have hidden gems. Whether you’re looking for a new signature scent or a practical tote bag, these categories are worth exploring.
6. Sign Up for Emails
If you’re not already subscribed to Victoria’s Secret’s email list, now is a good time to join. Subscribers often receive early access to sales, exclusive discounts, and notifications about upcoming promotions.
Last Year’s Ad
History
See below for Victoria’s Secret’s last few years of sale history. It’ll help you get a better idea of the types of deals they typically run in the days after Christmas and into the new year.
- 2023: Page 1.
- 2022: Page 1, 2, 3, 4, 5, 6, 7, 8, 9 and 10.
- 2021: Page 1.
- 2020: Page 1.
- 2019: Page 1, 2, 3, 4, 5, 6, 7, 8 and 9.
- 2018: Page 1, 2, 3, 4 and 5.
- 2017: Page 1, 2, 3 and 4.
- 2016: Page 1, 2, 3 and 4.
We’re also tracking Victoria’s Secret’s Black Friday, Cyber Monday, Memorial Day, Independence Day and Labor Day sales. Be sure to take a look and see how the offers differ throughout the year.
Questions & Comments
What’s on your Victoria’s Secret shopping list? Let us know in the comments below.
